Usually HTC flagships make presentations during the last week in February , the day before the start of the exhibition Mobile World Congress, held in Barcelona. Last year, the company changed the tradition and tried to hold the announcement of February 19 , which is about a week before the standard deadlines.
They were hoping to draw more attention to the One, to separate it from the flagships of other manufacturers. Perhaps , HTC M8 also present not in the so-called "zero day » MWC.
During a recent interview with Reuters, which sounded a new course on HTC gain medium price segment , corporate executives also mentioned that the invitation to the announcement of the flagship will send in about two weeks . If journalists Publishing understood everything correctly , then the announcement of HTC M8 take place after the MWC 2014 .
After the start of the exhibition is scheduled for February 24 and that's when this period expires . Usually, invitations to such events are sent at least one week and a half to all interested persons to make plans and get a visa.
Announcement of the new flagship a decade after a major trade fair , which will be shown in all its glory competitors themselves - a controversial decision . It makes sense, if the company is well ahead of other manufacturers in the market share and marketing ( usually did so Samsung) or product for most parameters a head taller counterparts. But we already know that the characteristics of M8 is not strikingly different from the flagship competition.
Another problem with this announcement near major exhibition - limited budgets. Not every publication can afford to send journalists to two events in a row, to pay travel and accommodation . The choice between a large trade show and the announcement of one of most resources is obvious. Of course , the manufacturers themselves often carry journalists on their announcements , but the HTC is not the best financial position.
Finally I would like to touch a pair of new pictures from our Italian colleagues , which allegedly captured M8 with HTC BlinkFeed Sense of 6 and virtual buttons . And if the screen does not cause problems - too little we know about the new version of the shell to solve something about it , here's smartphone itself looks suspicious . There is a feeling that this is a normal One.
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