Saturday, June 7, 2014

Lightweight but powerful: Micromax smartphone is Canvas Turbo Mini

Today in Russia Micromax launches campaign to promote its new smartphone Canvas Turbo Mini (A200). 

Micromax A200

Sales of smartphones will be supported by online advertising campaign featuring famous Hollywood actor and producer Hugh Jackman.
Canvas Turbo Mini (A200) weighs just 110 grams and 7.8 mm thickness is one of the lightest smartphones in its category.
Micromax A200


DespMicromax A200ite the light weight, Canvas Turbo Mini (A200) equipped with a quad-core 1.3 GHz and RAM 1 GB, providing high speed and performance of all processes and allows you to conveniently work with multiple tasks.
Equipped with a 4.7 inch display smartphone provides bright and clear images in high-resolution HD screen 1280 * 720. Eight megapixel camera Camerazzi * allows to capture the best moments of life, and create animated GIF-image using Cinemagraph and improve their function with Object Eraser, removing unwanted objects. 5-megapixel front camera allows users to get even more out of communication using video chats high resolution.
In Russia, the advertising campaign Canvas Turbo Mini first starts with Hugh Jackman, who is the face of the brand Micromax worldwide. Commenting on the partnership, Rahul Sharma, co-founder of the brand said: "Russia for Micromax - this is a very important market and we plan to launch in the near future here are a few marketing campaigns with Hugh Jackman to support our innovative range of products. Campaign will include television advertising on the federal TV. "

Micromax plans to take a significant share of the Russian market of mobile devices and enter the three largest brands in this segment.

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