Wall Street Journal collected statistics and conducted a study of American and Australian smartphone buyers on how customers are loyal to the modern mobile brands.
The survey polled more than 3,000 people . The question was simple - to find out how much of all the surveyed people are willing to upgrade their smartphone to buy a new device of the same vendor that are now .
First place went predictably American Apple. 76 % of those who bought an iPhone completed his fate that simply replaced it with the next generation iPhone . In second place were Samsung. 58% of buyers of their products are ready to continue to be friends with this company . In third place LG. This company bought 37% of device LG, smartphone ready to purchase them again.
Coming very close to LG Nokia and HTC were the figures of 33% and 30% respectively. Sony got only 24 %, Motorola 22% and 21% Blackberry .
Interesting point here that Android users tend to analyze not suit their moments and choose alternatives from competing vendors. Those who like Apple products blindly believe their brand , almost without thinking buying a new-generation devices , updating their smartphones and tablets . They usually do not even consider the possibility of buying some other devices on other operating systems .
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