HTC One 2013 can remain relevant

In 2013, HTC launched a set of anti-crisis measures in an attempt to save the company from bankruptcy and subsequent sale .

 They had to get rid of excess " Zhirkov ," what has been achieved closure of several units , including regional offices , and the sale of non-core actions of other firms. HTC also changed the very concept of constructing the lineup, which in 2014 could be transformed even more.

Some online sources claim that the HTC partially copy the model of constructing the actual lines from the company Apple, carrying it on expensive products . That is, after the announcement of fresh top-end smartphone , while known as M8, which is likely to pass the name of the One, the old flagship will promote only slightly less active. In fact, it takes place subflagmana and remain relevant for another year. Naturally, the price will be significantly reduced , the smartphone will be significantly more affordable.

Technically , little will change , because now after the release of the company 's flagship is not fresh is not collected from previous salons . But ideologically HTC will be able to continue to sell a decent smartphone , which became the device for those who lack a little bit on the top-end novelty. Yes, and people who bought the old flagship in the year of its release, but not yet ready to buy a new one, will feel more comfortable .

Proponents of this theory argue that its first acknowledgment is to increase the software update top products up to two years . The second alleged incident was recently the official price reduction current HTC One in the United States up to $ 500 . At first glance, both seem to confirm farfetched , but completely dismiss this possibility is too early . If HTC really decide to keep One 2013 including actual smartphone , be sure to announce it either fresh flagship presentation March 25 or later.